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431. Bright Idea: the Brush & Rinse Toothbrush August 9, 2007

Posted by Matt Fleming, PsyD in Product.

Even though I wouldn’t use this toothbrush because I need mine to be electric (I use the $10 CrossAction), this idea is so bright it took a moment for my eyes to adjust.

Rinse your mouth thanks to the redirected flow water. Once mass produced, this brush could go for $3, but now each one costs $1,750 (for one of 27 prototypes). Their website HERE; via OhGizmo!



1. Luke D - August 9, 2007

I like the idea but not so much the execution. Look how much water goes down the drain while you’re drinking from your toothbrush “fountain.” What’s wrong with the old method of drinking from your cupped hands? Is it b/c people don’t want to get their hands wet and have to dry them off after? I have a feeling this device is going to make you (and your counter, and the front of your pants) pretty wet anyway.

Still, a great idea for people with arthritis or other hand mobility issues.

2. SparkBugg - August 15, 2007

Luke, good points. On second thought, the problem is not a really big one, and this idea is too much work for too little payback. Hand scoop provides a high volume of water instantly…this device requires more dexterity and minimal volume delivered.

I was impressed with the idea without really thinking about the execution and value of what it does. Thanks for the comment.


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